Energy Fitness took over its new St. James location one year ago in August, and the four-man ownership team couldn’t be more thrilled with the move.
Formerly located at 556 Route 25A in The Shoppes at Green Hills strip next to Gymboree, the gym now occupies a standalone building across the street at 555 Route 25A.
With the move, Michael Fox, one of the gym’s owners, said there has been an increase in clientele looking for wellness services such as yoga and Pilates during prime time areas and with evening attendance as well.
This move has brought the staff, ownership and clientele closer.
“The most exciting point for me is having everybody under one roof, getting to all of our team members, getting to see all of our members on a daily basis,” Fox said. “That has definitely increased the camaraderie in general among the team and the whole membership base.”
Dan Moreno, one of the four gym owners, said the times where attendance is usually at its slowest has changed after the move for the better, something he also attributes to having all members, staff and services under one roof.
“July and August is usually the time of year where we’ll discount things that go slow, but we stayed strong right through the summer,” he said. “I think it’s more motivational and more exciting atmosphere for people to stay connected to.”
Opening the new facility, however, has presented ownership with some challenges.
“One of the biggest challenges, with the addition of new services, is trying to keep the focus and word out there that there’s tons of activity in them,” Fox said. “Offering more has been a balancing act and we’re trying to just make sure that we present ourselves and the service that we envisioned.”
The ownership also has welcomed critiques and criticisms, specifically with quarterly surveys, and used them to improve the gym.
“The feedback has been great on a large scale, people are thrilled with the club,” Fox said. “The desire for certain classes is always there. It’s difficult when you have such a large population to please everybody but we do run surveys more or less on a quarterly basis. We’ve taken a lot of that feedback and made improvements.”
Both Fox and Moreno said there would be a focus on certain programs and events for the fall and winter that they would like to see successful, such as the Turkey Burn Challenge in November and the kids fitness programs
While the gym just celebrated an anniversary, it’s not the only one they will celebrate this year. With nine years in its former home, Fox and Moreno, along with owners Mike and Trevor Tucci, will celebrate Energy’s 10-year anniversary in St. James in December.
The gym has undergone a number of changes in services, programs and staff with the new facility, but these changes are far from done.
“We see a lot of potential of what we could grow into over the next few years,” Moreno said. “In five years we know we could grow different areas of the business.”
RELATED: Energy Fitness in Final Stages of Construction
Let Patch save you time. Get great local stories like this delivered right to your inbox or smartphone everyday with our free newsletter. Simple, fast sign-up here.